Marketing

i-nfluence is a marketing agency in the broadest sense and offers a comprehensive range of skills, services and expertise focused mainly in the sports, media and entertainment sectors.

For some clients, such as British Cycling, the national governing body of cycling in the UK, we provide a complete ‘integrated’ marketing service including sales, pr, account management and events/hospitality management. For others, it may be a distinct or bespoke project such as assistance in defining the marketing vision, objectives and strategy of a company or providing brand development expertise.

Our understanding of sponsorship is second to none whether it is a global or a local property, and we provide both consultancy and activation as required. Over the course of our combined careers we have managed some of the largest sponsorship properties in sport and broadcast and offer world-class client servicing through dedicated account management. We understand what it takes to make sponsorship work externally, internally and across all stakeholder groups.

Lastly of course, we provide specialist guidance and expertise on other core marketing activities such as athlete management, merchandise & licensing and B2B/B2C product launches.